Top 7 tips I used to make $41,438.42 in 2009 with Amazon Associates
The Amazon Associates program was my top earner last year and while I’m in the process of looking forward to achieving new goals in 2010 after getting fired from my job in 2009, I wanted to take some time to share my absolute best tips on how to make more money with Amazon.com’s affiliate program as we move into the new year. This list will be different than any other list you’ve read because to compose this list I used over 40 different tracking codes across the wide range of blogs, websites and forums I run to conclusively test what tactics worked best. So not only will these tips help you earn more money, I can also share specific figures as to how well each tip helped contribute to my $41,438.42 earned in 2009.
This will be a 2 part post. The next post will cover the least effective ways to make money with Amazon Associates, so be sure to subscribe to my RSS feed (or RSS email) and follow me on Twitter to avoid the common mistakes.
1. Use multiple Amazon tracking ID’s
If you are using only one Amazon tracking ID for each website you’re running, you’re still making a huge mistake and this is a mistake I’ve seen perpetrated across a vast array of websites. You absolutely need to use multiple tracking ID’s for every single website you run so that you know what is working and what isn’t. Part of why I believe so strongly that this list will be a valuable resource for you is simply because of the fact that I used so many tracking codes during the course of 2009 that I was able to determine exactly what tactics pays out the best and what pays out the worst. In fact, I wouldn’t feel comfortable writing an Amazon tips list without showing proof that my tips do in fact work. The tips I’m sharing may work better for me than they will for you which is precisely why you should not only try what I’m suggesting, but you should also test it with multiple tracking ID’s too (Once inside your Amazon account you can create additional tracking ids here).
Please click the continue reading button for more tips after the break.
2. Bestseller Lists: 15% of total earnings
The bestseller list post has been one of the top posts I run on a monthly basis for almost all of my various blogs and forums. I simply write about the bestselling products within the niche of the blogs I run. I only do it once per month so it doesn’t upset users looking for unique content. Bestseller lists are a form of social proof and they are incredibly strong at convincing people what to buy, which is precisely why Amazon uses them so extensively on their own website. People on the fence of a purchase decision use what others are buying to help make their decision. If you can’t find a bestseller category for the niche your website is focused on, then it’s time to expand your niche. See all bestseller list categories here
3. Focus on in content affiliate linking: 45% of total earnings
The biggest chunk of money I earned was by linking to products inside the actual blog posts I was writing about. Say for example I was discussing a new product that was now available to pre-order. First I would link to it because it was available for pre-order with no mention of the price. Then I’d show an image and use an affiliate link for that (more on images in the later tips). Then after the image I’d share a few of the products specs but then use an affiliate link titled something like “see full specs” and then if there were other colors I’d link to each one of those individually. Finally, I would end the post with a statement to pre-order it and at what price it was available to purchase at. This is just an example of what I would do for a hot product that finally became available to pre-order, but as you can tell I’ve created several opportunities that have hopefully piqued the interest of a potential buyer to click the link and find out more about the product. By leaving out less information about the product in the first place it creates a feeling that the user should just click now to see more about the product rather than finish reading the article. If you get them onto Amazon’s website then you’re in a very good position because now you get a commission on ANY product that they purchase on the website – not just the one they clicked through on your website.
4. Simply get visitors onto Amazon.com:
Yes the cookie length for Amazon.com is fairly short at only 24 hours, but Amazon spends incredible amounts of money on testing their website and improving their ability to converting people browsing for products into customers. It’s worth mentioning that I exported my chart of affiliate earnings by product category and only 1,367 of the 3,953 items that shipped through my affiliate links during 2009 were from product categories within the main niches for each of the blogs and websites that I run. Granted, the dollar sum of these items amounted to most of the earnings to the tune of 75%, but by getting people onto Amazon.com and shipping an extra 2,000+ items over the course of the year helped to put me into higher earnings tiers which in turn gave me more money overall.
Once a higher referral fee is achieved within the calendar month, the higher referral fee rate will apply to all Qualifying Revenues earned from Qualifying Product units sold by us during sessions initiated through Special Links on your site during that calendar month, including units sold before the new tier was reached.”
– Amazon Associates Operating Agreement
In other words, every time you hit a new referral tier it should be accompanied by a resounding boo yah because you just made an extra .5% (or .25% if you’re up near the top tier) on all of the products you’ve already sold during the month. It’s safe to assume 20% of the income I generated came from items people simply bought because they were about to buy them anyway and I was the guy that got them onto Amazon’s website.
5. Make images clickable affiliate links: 13.8% of total earnings
This tip is what I consider to be the most obvious one, but for some reason I still see blogs that discuss a product and include an image but don’t make the image an affiliate link that takes the visitor to that product. If you are already linking to products on Amazon and including images of them but not making the images an affiliate link – make the change now! To lean on my first point, use a new tracking code just to test how well the image affiliate links perform and I can assure you that you’ll see some improved earnings.
6. Use Buy Now image buttons: 5% of total earnings
If you’re discussing a product that is related to your blog and you’re already linking to it several times within the body of the post as I suggest in tip 3 and using the image as a link in tip 4 then you may as well include a button to buy now.
i.e. Amazon style: 
I suggest you test the placement to see what works best, but where I like to use mine is in the upper left hand corner of the post just under the blog post title. You can also use a little thumbnail image of the product just above that as well.
7. Focus heavily on shopping time periods:
If there is one time of the year that everybody shops it’s November and December. Thank you marketers for Black Friday, Cyber Monday, Free shipping day, Boxing Day (yah what’s up Canada), you name it. If you are not telling your readers about good deals for products related to your niche during these times of the year then you are missing out on a huge money making opportunity AND doing them a disservice. I spent hours finding and creating my deal posts with genuinely great prices on products I know are good. Thanks to that effort I made back to back income records with Amazon.com’s affiliate program and numerous personal emails from people thanking me for finding them a good deal. I can assure you that if there is one time that you should embrace your hunger to make more money on the internet it is during the holidays. (Yes I recognize how terrible that sounds, but it’s true)
I hope these tips help you out and I would encourage you to share your comments below. My next post will cover the least effective ways to make money with Amazon Associates and you won’t want to miss it. Subscribe to my RSS feed (or RSS email) and follow me on Twitter
Bonus Tip. Save time creating Amazon affiliate links with EasyAzon:
I had a WordPress plugin created to help me make it easier to build high conversion Amazon affiliate links along with all of the features I wanted in an Amazon plugin that no one else was doing and the end result was the EasyAzon plugin. Check it out if you’re looking to make more money and spend less time creating Amazon affiliate links:
Update: I’ve greatly expanded upon the principals I shared in this post and put together an entire video training course that teaches you start to finish everything it takes to be successful making money with Amazon Associates. You can see more details about it here:
Check out the Niche Profit Course
Again, if you want to see how I make on average over $5k profit per month with Amazon Associates I urge you to check out the Niche Profit Course.
Tagged: Amazon Associates
Got something to say? Click here to reply
At around 4% commission and 25 hours cookie, Amazon’s affiliate program was, is and will very unattractive. All the best with your Amazon promotions, I managed to earn 10$ in one year with Amazon.
Samantha Dermot´s last [type] ..How To Stop Grinding Your Teeth While Sleeping
[Reply]
Larry clark Reply:
January 22nd, 2011 at 10:47 am
samantha, obviously you are unsure of how to make this work. His video course would help you.
2k for me in the month of December from amazon only, from the principles taught in his course.
Good luck to you.
Larry
Larry clark´s last [type] ..Making Money on Christmas with Affiliate Sales Through Amazon
[Reply]
I just signed up for Amazons’ affiliate program and these tips really helped. I was a bit confused about what tactics to use. Thanks great post!
[Reply]
Nice post. Thanks.
I started making money in Nov and Dec 2010. Then January 2011 came and my amazon sales has fallen back drastically.
What should I do?
HotDealsToday´s last [type] ..Bachmann Trains Thomas Fun with Freight Set
[Reply]
what script do you recommend to setup amazon store
[Reply]
Chris Guthrie Reply:
January 24th, 2011 at 12:29 pm
http://www.makemoneyontheinternet.com/reviewazon
[Reply]
Hi Chris,
I live in the UK and am using the UK affiliate scheme. Howeverm, I am worried that i may lose business from say the US if someone finds my site and wants to roder but realises theres a whopping shipping fee. Have you found that people are put off if they are in a different country or do they still tend to buy okay ? Should I get an amazon.com affiliate signup too ?
[Reply]
Chris Guthrie Reply:
February 3rd, 2011 at 2:43 pm
Use the “Amazon Link Localizer” plugin as it provides US links for US visitors and UK links for UK visitors (you need a sign up in each country)
[Reply]
Gary Dunsford Reply:
February 4th, 2011 at 6:00 am
Ahh okay chris thanks for that, a little nugget of info i didnt know.
[Reply]
Chris,
Congrats on being a successful e-preneur!
Do you normally wait until your site/blog has a certain number of daily visitors before you start adding Amazon links? Or do you wait until you have a certain number of pages before adding them?
[Reply]
Chris Guthrie Reply:
February 12th, 2011 at 10:54 am
Add them immediately unless I’m building an authority website then I wait to monetize until later.
[Reply]
Chris,
How do you insert that small “Buy now” logo next to your link?
I’ve looked through the Amazon banners/widgets but it isn’t one of the available options.
[Reply]
Chris Guthrie Reply:
February 12th, 2011 at 10:55 am
It’s manually added
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Hi Guys…
Wow…This is something I need..I’ve been really looking to making money
online since I want on disability..something honest..But doesn’t Amazon
charge you to be their Affiliates?? I don’t have my own site..but I do
have a blog but I really don’t know how to set it up..any help on that?
Really Appreciate all this GREAT info!!!
Patti
[Reply]
dan Reply:
February 17th, 2011 at 9:09 pm
Patti, I am pretty sure Amazon doesn’t charge you a thing to be affiliates with them. You make a commission on every thing people purchase within 24 hours after clicking through your website. Google, “Amazon affiliate program” to find the affiliate sign up easily, or just find it on amazon.com wherever it may be. Just make sure you post your affiliate links, ads, or whatever on a site that gets plenty of hits, or at least make them content relevant like Chris mentioned above. I saw one lady talking about how she didn’t make much money with Amazon and telling others it would be difficult, yet her products were very NICHE and her website was a little “blah” IMO. Create a nice, popular site if you want a lot of click throughs and follow Chris’s tips, they seems to be on point and logical from what I’ve seen tonight. Remember, there are other affiliates other than Amazon, but amazon is good if you are selling lots of stuff, or epensive stuff and they are probably trustworthy. Whichever affiliate you choose will probably have instructions on how to add your affiliate links to your site. It can be as simple as pasting a line of text into your source code, or adding a widget. My post is not very thorough and I am tired, but if you would like more info, visit my site and contact me through there, or ask one of these guys. -Dan M.
[Reply]
Justin Germino Reply:
February 18th, 2011 at 2:06 pm
Amazon doesn’t charge to be affiliate, 100% free and costs nothing. I set mine up 2 years ago, but didn’t do much with it until recently.
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Hi Chris,
A quick question, Do you take in to consideration the number of competing websites when you do keyword research?. If so what is the maximum number of competing websites you will have while choosing a keyword.
Thanks.
[Reply]
Chris Guthrie Reply:
February 18th, 2011 at 4:17 pm
Yes, this is very important. I talk all about this inside my full Niche Profit Course and to a lesser extent inside the free eBook as well.
Really though it just comes down to one question. Ask yourself, “Can I make a better website than the number 1 ranking result?” If the answer is no – don’t bother trying.
[Reply]
Excellent tips and I myself am only starting to leverage Amazon affilate in my blog posts, PS you need to moderate your comments better, spam comments made it through.
Justin Germino´s last [type] ..Learn How to Build an Amazon Store in WordPress
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Do you build your website’s on product name’s (not trading marking) for example: xc2541canon.com or do you build them around a site that is like thebestcanonreviews.com
And how many sites do you have to generate that amount of cashflow from amazon each mth? just an idea.. 50, 20 ect..
Thanks,
Kim
[Reply]
This is great stuff, another great affiliate resource, great job chris
[Reply]
Chris,
First off, amazing post on how to make money with Amazon and making $40K+/year, CRAZY!
My question is regarding your “bestseller list” tip, do you write a post on 1 item from the “bestseller list” every month or do you write 1 post regarding all items on the “bestseller list”?
I’m thinking you select 1 item from the list to write a post about giving you more opportunity to write more “bestseller list” post.
Correct me if I’m wrong.
Thanks in advance!
[Reply]
Chris Guthrie Reply:
March 11th, 2011 at 2:35 pm
I generally do 5 to 10 items for the most part
[Reply]
Dencha Reply:
March 11th, 2011 at 7:32 pm
Ah ok, thanks for the fast reply!
[Reply]
Thanks’s for the tips,since 2009 my earning from amazon just $153. someday i hope i can make more money from amazon with tour tips.
[Reply]
Thanks for the tips, I will always put a link in my images of products
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[Reply]
Do you think it makes any difference if we nofollow our affiliate links to Amazon?
[Reply]
Chris Guthrie Reply:
May 2nd, 2011 at 2:13 pm
I never no follow my aff links to Amazon and haven’t seen any indication that Google has ever penalized me.
[Reply]
Colleen Reply:
May 2nd, 2011 at 6:00 pm
Great! Thanks for the response Chris!
[Reply]
I love being an amazon affiliate and work both UK and US, ids. It was an art form in itself, but with good research and keeping a pulse on whats hot etc…I have managed to give up working and now I have many online ventures, all promoting amazon, the tips given here, are the basics to succeed. A huge lesson I learned was never underestimate what you can sell after I sold several leather jacket for $1,000. a Jacket, not a bad days work…lol… a bit to go to each your commission though, look forward to reading more work by you.
LisaAuch´s last [type] ..Taking it a bit further
[Reply]
Is anybody managing to do amazon sales in spanish speaking countries?
Would you care to comment?
[Reply]
Chris Guthrie Reply:
May 19th, 2011 at 1:20 pm
Well, there is no Amazon for Spain or Mexico, but I bet they are still targeting spanish speaking demographics with spanish domain names via Amazon.com though.
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Great tips. Love that you share specific numbers.
Question for you, though – in #5, how do you generate an image of that size/shape? When I click on “Link to this page” in Amazon, the only text & image option I receive is a vertical, skinny (maybe 120 x 200 or so) ad with the image on top and the info below. What am I missing? THANK YOU!
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Chris Guthrie Reply:
June 23rd, 2011 at 9:25 am
I take a screen capture of what I want to turn into an affiliate link. Now I also just use the Easy Azon WordPress plugin instead
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Hi Chris you may want to update your Comment Luv Plugin. and also check out my latest blog post about Forming and LLC for the Californians who lost there associate accounts with Amazon.
I got mine back by forming a LLC.
Larry Clark´s last [type] ..How To Form An LLC and Get your Amazon Associates Account Reinstated
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Chris Guthrie Reply:
July 14th, 2011 at 11:49 am
I’ll check out the update and also look at your blog post as well.
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Thank you for these useful tips. I see these ideas helping me in my other affiliate promotions and not only on Amazon.
Just glad I came across your blog.
Sebastian´s last [type] ..4* London Hotels from £39.50, save up to 44% on Hotel Accomodation in London
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Reviewazon are not stars.I do not know that it works well or not.
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For Samantha at the top..I’d say you really haven’t used Amazon to it’s full potential. While I’m far from making 41,000 a year, I expect to easily clear $2,000 this year – and this is coming from a guy who didn’t even know the program existed or how to set up a blog a year ago…so I think my earning should rise a fair amount higher before I hit a plateau.
Sanyo Rice Cooker´s last [type] ..Best Sanyo Rice Cookers Under $100
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Chris Guthrie Reply:
August 18th, 2011 at 10:09 am
I started with Amazon Associates in early 2009 as well…
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Thank you for this post,i think i’m going to read it a few hundred times! But can you pls give me the web addresses of the blogs you used to achieve this,by the way congratulations on that.
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Chris Guthrie Reply:
September 2nd, 2011 at 8:41 pm
I cover a few of them in detail in my paid course: NicheProfitCourse.com where I also go into much more detail than what I’ve shared here as well.
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Thanks for the tips. I find Amazon a very difficult nut to crack, but I will try harder ! I hadn’t even heard of the Amazon Link Localizer before so I will be looking into that. Thanks again.
Mac´s last [type] ..Where to Buy Kindle Ebooks?
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Enjoyed reading your article it motivates me not to give up on Amazon. I make only a few dollars on Amazon but after reading your article it helps me a lot to do another way in promoting Amazon product on my site.
Edwin´s last [type] ..Samsung Galaxy Tab 7.7 first with Super AMOLED Plus display
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Hi Chris,
Thanks for the great info! I started at Amazon this past March, and in mid August got my first few sales. So far I only have one page ranking at the top of Google for it’s search term (others in the making), but it’s on track to make me about $300 monthly–not bad for a keyword that only gets 720 searches a month!
I’m super impressed by your earnings, and I wanted to ask something. The program I used that taught me how to use Amazon effectively recommended creating the sites in such a way that they did not appear to be blatantly sales sites–and by that I mean there were no ‘buy now’ buttons or Amazon prices icons anywhere–but you apparently use such tools with great success.
So my question is, if you’re using a targeted buyer keyword do you think it’s alright to make it clear that you’re selling something? I was taught the ‘subtlety’ method (as in, try to pretend it’s a review site only).
BTW, I think if other folks can’t make Amazon work it’s only because they tried to be an affiliate without any understanding of affiliate marketing–SEO, keywords, etc. Just making a site with an Amazon icon will not work–people have to find your site and that takes lot of hard work and effort!
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Thanks so much for sharing these tips i will definitely find them useful
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I have a blog that do discuss about Nigeria university and i get more than 10,000 page view per day. Can amazon work well for it? And how and where do i get free amazon review articles? Thanks and waiting for your reply.
Nigeria University blog´s last [type] ..WATCH TV FOREIGN STATIONS ON YOUR BLACKBERRY PHONES Free
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Hey Chris,
Do you include the price of the product you are promoting on your site, or a “more specs here” link, for people to click through to, to get onto amazon?
Or perhaps a better way to ask, How do you get people off of your site onto amazons?
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Chris Guthrie Reply:
October 11th, 2011 at 9:17 am
These days I use my Amazon plugin from EasyAzon.com but basically I just try and “sell them” on the idea of why they should click the link or leave them wanting more.
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What are advertising fees? Sorry if that’s a newbie question.
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Chris Guthrie Reply:
October 22nd, 2011 at 1:36 pm
Start at 4% can go up to 8.5%
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Chris, as what your graph showed, Nov 2011 was crazy for me. I hit 8% rate.
I hope I could beat 8.25% this month. Will see!
Kent @ Make Extra Money Online´s last [type] ..7 Steps to Be Free from Information Overloaded
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Hello Chris!
Im just confuse in tip 1 Use multiple amazon tracking ID’s. To track what is working well and what is not working.
Can i pose a question?
Why just can’t we use our only tracking ID?
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Kent @ Make Extra Money Online Reply:
December 22nd, 2011 at 7:58 am
Serj, because you’d like to check which post, link, or product specific link converts better. It’s all about monitoring and optimization if you know how.
Kent @ Make Extra Money Online´s last [type] ..How do I make extra money online as an Amazon Affiliate
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Thanks a lot chris for sharing this post
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I have been reading so much about Amazon and its associates program before but I haven’t tried it yet. I was thinking I didn’t have a review site or any site that could be compatible with its features. When I see your graph, I was impressed with the results. Good luck with being Amazon associates. Perhaps in the future, I could be able to figure it out what sites I should be able to use the program with.
Kristen B.´s last [type] ..Hotell Arlanda Flygplats
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I am rather new to the IM and really just getting my feet wet. I say new but been playing at it for a year. You are the first real person that I think knows what they are talking about. Not because of all the money you have made-that helps- but because you are down to earth and not hyping everything to death. I am older than most of the IM marketers at 70. Still young enough to do work and enjoy it. Thank you for being honest and sharing so much look forward to reading your newsletter.
Ron S´s last [type] ..AirSoft Scout Loadout 12-1-11
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Chris Guthrie Reply:
January 6th, 2012 at 6:16 pm
Hey Ron,
Thanks. Yah I try not to hype things up. I just state the facts, show the proof and that’s pretty much it
awesome to hear you’re interested in moving into IM even being older than most marketers.
There is a lot of money to be made online. Just pick something you like and get after it
Chris
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Hi Chris,
I bought your NPC and I started to build niche websites for Amazon. Just a thing: What is the maximum number of amazon links we can safely put in a page (including image link)? It seems that a page loading problems is observable when some amazon links, 5 links for example, are added to a page. I read elsewhere that a slow loading page/site can get penalized by SE. What is the right approach as to the addition of amazon links in a page? Thank you so much. Regards!
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